DropFunnels Review 2023: is DropFunnels Really Worth it?

how to start affiliate marketing

by Martin Hurley · UPDATED MAY, 2023

dropfunnels review

Did you know you could avoid the costly add-ons and time suck that afflicts most website builders by moving to DropFunnels? Read on to find out how...

Switching from another website builder might seem difficult at first - until you take into account how much money (saved) and freedom there is with the DropFunnels platform.

Anyhoo, let's find out what makes DropFunnels tick... (and what we really think about it!)

What is DropFunnels?

DropFunnels is an all-in-one, tech-free, drag and drop, unlimited marketing system to build a website using WordPress.

dropfunnels website builder tool
DropFunnels is a comprehensive website builder tool.

DropFunnels also is…

A no-code, no-tech, launch in 5 minutes, sales funnel builder that lets you easily build landing pages, run your own website, and way more...

So lets explore if it's worth your time to use it!

A website builder for WordPress?

Right off the top here's what stands out about DropFunnels...

You get...

  • Your website hosting cost included
  • Unlimited sales funnels, pages and posts
  • Search engine optimised tools (SEO)
  • Build and rank your sales funnels in search engines

But what is DropFunnels exactly?

DropFunnels is a Swiss army knife tool with so many different functions it's hard to know exactly where to start.

It's an online marketing software tool that also happens to be a hosting provider, as well as a landing page builder.

It runs on WordPress but heck, a so do a lot of websites. So what makes it so different?

Let's take a deeper look...

Can you run an online business with it?

You can create blog posts (like the one you're on now), authority websites, hybrid sales funnels, memberships, and so forth.

So if you're planning to use it as a blogging and funnel building machine, then it ticks a few boxes...

  • Runs on WordPress
  • Fast page and post loading speeds
  • No plugins and updates required (hosting is included)

All for one monthly price (starts at $99.00 / month). Check for updated pricing

The ultimate WordPress website builder?

The main issue with typical WordPress websites is a) having the right plugins and b) keeping your website updated.

With DropFunnels, the hosting is included as part of the website costs.

And as there's no plugins or updates required, you can create content and not get bogged down in the hassle of tech stuff...

But why would you use DropFunnels when there are so many other excellent website building tools available?

divi wordpress website cost
Building a custom site with the Divi WordPress theme.

Why use DropFunnels?

Wherever you are in your journey - influencer, entrepreneur, blogger, work-from-homer, freelancer, the fundamental basics still work.

You basically need...

  • Domain and website hosting
  • Simple WordPress theme
  • 50 to 100+ blog posts
  • Decent paying / converting affiliate program or online store (etc)
  • Some sort of email marketing

This can get you a recurring monthly income but...

It also depends where you're at, and what you want to achieve online.

So yep, why use DropFunnels, when you could use others like the ClickFunnels funnel builder or the popular DIVI WordPress theme?

(I can probably only speak for myself here...)

A great sales funnel builder?

Before DropFunnels, I self-hosted with WordPress for years, and you know what was the most painful?

I was always duct-taping things together to make them work!

Throw in all the bits and bobs too, especially if you want to come across as somewhat respected, and costs pile up...

  • Sales funnel or professional website themes
  • Paid plugins and website hosting (can cost $10-$200+ a month)
  • Link trackers (so you know your statistics!)
  • Search Engine Optimisation plugins (like the Yoast SEO $ plugin)

DropFunnels won me over for simplicity and to save time (and money!)

Is DropFunnels worth it?

Is DropFunnels worth $99.00 a month? ($299.00 a month for ten websites).

Well, as a DropFunnels user, I can say it ROCKS not having to update plugins or pay for things like link trackers or costly WordPress themes!

Plus, you can build out landing pages and sales funnels if that's your thing too.

Ask yourself this

If you've ever had to do any of these things...

  • Update your website’s plugins or core functionality
  • Deal with your hosting live chat when your website is down
  • Add code to make something work
  • Make sure not to bloat your website with plugins

Then DropFunnels may be a website builder to put on your list of choices.

what does dropfunnels cost plans
DropFunnels pricing plans for 2023.

Is it an affordable funnel builder?

This depends, right?

What is affordable for you will be different to me...

To me, $99.00 a month is worth it, for what you get.

With DropFunnels you can rank your sales funnels, and search engine optimise the heck out of your website or blog...

And that's worth it to me.

Can DropFunnels run my website?

DropFunnels can help you build a website easily.

Although it's not really set up to be an online store. Shopify might be better.

And even though it's a fast loading WordPress rocket that will help rank your content in search engines, it's no DIVI theme with award winning design elements.

You may be hesitant to switch to DropFunnels at first, but I found it easily replaced my current website page builder.

Plus, the customer support is pretty good too.

That said, DropFunnels can and will do a great job of replacing your current WordPress page builder, blog, or ClickFunnels sales funnel.

website builder responsive dropfunnels
With many website builders available, DropFunnels is worth a peek.

Why did they create DropFunnels?

The story goes that the co-founder, Jordan Mederich, pondered some simple questions, after being frustrated with what was currently available...

  • Why can’t funnel building be easy? (And what if it was?)
  • What if it was based on WordPress?

Out of the weeds blossomed DropFunnels - an all-in-one tool with options for building a website that was easy to use, without all of the extra bells and whistles.

A marketing tool affordable for small businesses and entrepreneurs.

What it turned into is an easy-to-use platform that doesn’t require coding or design experience.

You can pretty much create a professional website in minutes, without having to learn any complex software.

DropFunnels is fast loading, all-in-one sales funnel and SEO website builder tool that runs on WordPress. As a marketing tool it benefits online entrepreneurs, marketers, creatives, bloggers (etc) because they can build an authority website and sales funnels quickly with no technical know how needed.

Challenges with current website builders

One of the huge issues with current website builders is...

  • Not optimised (SEO) for search engines like Google
  • Slow loading sales funnel (people leave quickly)
  • Costly and expensive sales funnels
  • No blog or authority website ability (hard to build a brand)

Of course, some folks don’t want their website or blog to rank. I personally LOVE to see my content ranking in Google!

If you're going to put your precious time and effort into an online business then why not strive to get your content SEEN in Google?

But anyhoo...

DropFunnels review pricing

You may be wondering about the DropFunnels pricing…

The DropFunnels price is a no-brainer for what you get.

But... you really need something to compare the DropFunnels pricing with. Otherwise the price is a little random.

Basically though, the DropFunnels pricing is as follows...

  • DropFunnels Starter Plan $99.00 a month (3 domains)
  • DropFunnels Agency 10 Plan $299.00 a month (10 domains)

Check for the updated website builder prices here

The DropFunnels Starter Plan is tailored to beginners, local businesses or hobbyists. So I guess The Ultimate Plan must for everyone else!

what website builder is best
DropFunnels has some good website builder templates to use.

Or you can always go the do-it-yourself route...

  • Find a web host ($)
  • Upload a free (or paid) theme
  • Find the right plugins and web design to use
  • Attach everything else you need!

So let’s look at the DropFunnels price compared to ClickFunnels… as ClickFunnels has some similarities (ie; ability to create sales funnels)...

DropFunnels pricing compared to ClickFunnels

ClickFunnels allows you to build sales funnels highly optimised for making sales and getting customers. Which is great if that's all you want to do.

ClickFunnels costs $97.00 a month, or $297.00 a month.

However you don’t get the authority blog / website thing with ClickFunnels, and the ability to do search engine optimisation with your funnel pages is severely limited.

Which is totally ok by the way - if you just want to build sales funnels and you’re not into establishing a personal brand or ranking your content in Google!

So many funnel builders!

If we compare DropFunnels to ClickFunnels pricing wise, then DropFunnels is going to give you way more 'bang for your buck.'

Plus DropFunnels is built on WordPress, utilising a WordPress page builder that’s simple to use.

And it gives you heaps of other cool abilities too, as we’ll get into below.

Who can take advantage of DropFunnels?

You can, if you…

Operate your own digital business, run a website, blog, want to improve your brand, or want to sell products or services (without the tech nightmare!)

which website builder is best
What the DropFunnels website editor builder looks like.

Or you have a vision of building an online business (tools, software, services etc).

If you want a quick peek under the hood, DropFunnels has a 14 day free trial here to whet your taste buds.

Even though DropFunnels is still a somewhat new platform, it has almost everything you need to get started.

Creating a DropFunnels membership site

You can also securely create a free and paid membership site where you sell and deliver your content on DropFunnels easily.

You can deliver a link to your clients, and they can access any product by simply using a login with username and password.

DropFunnels allow you to create membership sites, pages and posts without limitations.

Having said that, I haven’t used DropFunnels for a membership site yet, so I’m just going on some of the feedback I’m seeing out there.

Can you rank your sales funnels?

You can actually rank your sales funnels with DropFunnels too. The trick is to turn the sales funnel into a page. Then you can optimise this page to your heart's content.

The way you do this is by making the first funnel step into a page, saving it as a template, then create a page and import that template.

Follow the steps on how this is done in the DropFunnels Knowledge Base.

Once the page (which used to be a sales funnel), is ready, you can search-engine-optimise it to the max!

DropFunnels vs ClickFunnels

If you just want to build highly converting sales funnels and not an evergreen, passive income machine that is fuelled by Google, then go ClickFunnels.

If you want to build websites that rank, create an authority website or blog, and not feel the need to bring any technical skills to the table, then DropFunnels may be the go.

website builder cost dropfunnels vs clickfunnels
DropFunnels optimises for mobile devices too.

What can you create with DropFunnels?

You may have wondered what website is best for your needs.

Well you can build pretty much most things with DropFunnels.

DropFunnels lets you build…

  • Blogs and authority websites
  • Website pages and posts
  • Unlimited sales funnels and membership sites
  • Course hosting and custom checkouts

It's also, as we mentioned, built on one of the biggest web infrastructures today (WordPress), which powers something like 43% of the entire internet.

Having your sales funnels built in WordPress can allow your pages to rank in search engines easier and faster with all the organic traffic that blog posts will bring.

dropfunnels review first website
You can easily build your first website in DropFunnels.

DropFunnels features (pros and cons)

I personally like the amount of customisation that DropFunnels hands you.

You can literally build anything that your heart desires! Plus pretty much ANY content you create can be search engine optimised.

They just released a name-your-price funnel where your customer can pay you whatever they feel your service or product is worth. (This could be good for me!)

Another new function recently added is one-click import.

This allows a ClickFunnel user to switch to DropFunnels, save $50 per month (and enjoy a faster loading site!)

DropFunnels also claim they invented the concept of the hybrid funnel...

The hybrid funnel (you can pick any funnel themes) allows you to build a fully featured website that can rank, but performs and converts like a sales funnel!

Digital marketing tools (and more)

It's almost impossible to cover everything in a DropFunnels review...

What's important though is to question everything - especially before you go and trust your personal brand to a piece of software!

You’ll want to have a reasonably good understanding of DropFunnels before initiating any work with it.

There are some other sales funnel builders out there that are similar. ClickFunnels is the most obvious one, but also BuilderAll, Kartra, and I’m sure you know others.

Other DropFunnels features we may have missed include:

  • Extensive mobile-friendly, fast loading pages and posts
  • Limitless funnels and step funnels (unlimited landing pages)
  • Custom checkouts, one-click up-sells, membership sites
  • Unlimited blog posts, pages and well-designed themes
  • Drag and drop, plug and play visual editor

Not that a website page builder (like DropFunnels) is all about features.

You need the features, but how does the software actually benefit you?

Let’s look at what’s great, and what’s not-so-great…

website builder drag and drop
Use your own custom domain with DropFunnels too.

DropFunnels pros and cons

The more you know about the pros and cons of DropFunnels, the easier your decision will be to use it, or another tool entirely.

It didn’t take me long to decide to use DropFunnels.

I wanted an authority site and blog which could be optimised for Google, was super fast loading and gave me a lot of creative and brand freedom!

But anyhoo…


DropFunnels has many great points. Here’s a brief overview of those:

  • Limitless page building capability
  • Builder is easy to use (plug and play, drag and drop website)
  • Unlimited sales funnel templates
  • Advanced and integrated SEO tools
  • Great ability in ranking your sales funnels and website/blog on Google
  • Good variety of pre-designed and customisable widgets / modules
  • Coding friendly builder (yay!)
  • Can create blogs and authority websites
  • Easy to edit your blog posts, website pages
  • Runs on WordPress


As a long term DropFunnel's user it's been a mostly good ride although there's been - now and then - a few little challenges.

DropFunnels is kind of new software, so it has some disadvantages like other new startups.

Having said that... anytime I brought up an issue, DropFunnels team were fast to tackle it. (And the email response times are generally good).

Things I have noticed though are...

  • To do really advanced stuff, you’ll need some technical skills.
  • There may be a risk of bugs, as it is a new platform.
  • It only permits you to connect a single domain. (Better for SEO, btw).
  • Currently there are only a handful of pre-built funnel templates.
  • Can take a while to grasp how to use DropFunnels.
  • It doesn’t allow you to use external plugins.

Some of those cons are kind of benefits too, like using external plugins... (I'm happy to avoid plugins myself!)

Search engine optimization tools

But just because DropFunnels is new doesn’t mean it’s unstable and too risky.

One of the biggest things for me was adapting to using just one domain per user. It makes sense, especially for search engine optimisation.

After all, you really want to be working on one domain as your brand and not spread out all over the place with a gazillion sub-domains (like I used to do in the self-hosting days!)

One website takes enough time and focus already!

SEO wise, sticking to just one domain is a million times easier too!

DropFunnels examples and demo

Looking for DropFunnels examples? The most obvious is my passive income blog which runs on DropFunnels.

Be sure to check out different blog pages and posts (like this one you're on now!)

DropFunnels funnel builder - newest updates

Ever wondered what it would be like if you could turn your Gmail account into an auto-responder and sales CRM (customer relationship management) tool?

Well, now you can!

DropFunnels recently released DropResponder.

DropResponder will:

  • Turn your Gmail into a conversational autoresponder
  • Improve open, conversion and follow-up rates
  • Power Gmail with auto-follow ups, sales tracking and email tracking

DropResponder is not meant to be a replacement for your current auto-responder.

There's a free version which you can install into Chrome right now - or jump onto DropFunnel's low priced plan to give you even more features.

website builder small business
Get DropFunnels on a monthly or annual subscription.

Quick questions

Is there really a free trial? The DropFunnels 14 day free trial is available here

Can you use your own domain? Yes! (I’m doing it with this blog!)

Can my blog help me rank in Google and search engines?

This of course depends on your content and how helpful it is for your audience, and other page/post factors like H1, H2 tags and so forth.

But as a general guide I think it's possible as I am seeing good ranking for my posts in Google. (Consistency is key!)

Do you need to add other plugins to make things work?

No need to use external plugins which is great because updating plugins can be a nightmare!

DropFunnels has everything built in. (They don’t use plugins in order to avoid conflicts and site crashes while increasing site speed and usability!)

Can you cancel DropFunnels at any time? Yes, of course.

Are there any hidden fees? None that I know of!

Do you need your website hosting?

No, as DropFunnels hosts your website and funnels for you.

Can you rank your sales funnels?

Yes... you just need to turn the sales funnel into a page. Then you can optimise that page for Google...

Do you get unlimited sales funnels?

Yes... you pretty much get all the features included with your DropFunnels account.

Is the DropFunnels dashboard simple to use?

The dashboard itself is good. It's the tiny space to add in your search engine optimisation details that I find a bit fiddly.

Can you plug DropFunnels into Google Analytics?

Yes... easy to do... although they could have a few more help videos on precisely how to set it up. Especially with new Google updates coming out regularly.

Can you create powerful sales funnels? Sure... but what is a powerful sales funnel?

To me, the best thing you can do with your online business is to create content that helps your people out (and ranks in Google too).

You can do this by using any of the unlimited funnels available to you in DropFunnels.

How does it compare to ClickFunnels?

I've used ClickFunnels and there's no doubt it's an amazing tool.

But the two software tools have a lot of differences. DropFunnels is built on WordPress for speed optimisation and search engine visibility in a single site.

It is built with a maximum of efficiency. This is why you have the option of having only a single account for the best SEO.

ClickFunnels, on the other hand, helps you to create a sales-focused marketing funnel that is not really intended to rank in Google. It also has a lot less features.

DropFunnels review summary

DropFunnels might be a newer product on the market but there are some healthy, and well-established competitors, out there.

You could even see DropFunnels as a disruptor, kind of like Tesla has done.

Overall, it is considered a solid four with the potential to reach five stars. It's remarkably similar in terms of digital marketing requirements to platforms such as ClickFunnels or LeadPages.

However it's more of an all-in-one solution. Not only can you create websites using the platform, but you also get access to several other tools for creating effective landing pages, courses and membership pages as well.

DropFunnels affiliate program

DropFunnels does have an affiliate program where you earn 30% of the recurring commission based on the DropFunnels plans referred to above.

There are some promotions and affiliate competitions you can use as motivation to get some recurring sales as an affiliate.

Currently DropFunnels uses PayKickStart to manage their affiliate commissions.

Who created DropFunnels?

My understanding is Jordan Mederich was frustrated with the lack of digital marketing tools currently available.

He asked himself questions like why can’t funnel building be easy? And what if it was based on WordPress?

And the rest, we say, is history. Along came an all-in-one tool with options for building a website that was easy to use, without all of the extra bells and whistles.

A marketing tool affordable for small businesses and entrepreneurs!


Hopefully after you’ve waded through our never-ending DropFunnels review, you might find yourself keen to try it.

They have a 14 day free trial here which is a good way to dip your toes in.

If you're an adventurous person fond of learning new things and you want a software tool that will be around for years then DropFunnels is it.

DropFunnels is a great SEO tool built on a sound WordPress building system that makes it stand out in the online universe of sales funnels and landing pages.

DropFunnel is a good choice for you if you are in a start up phase of your business or if you've had or used WordPress sites, but you want to change or switch.

So, that's our DropFunnels review done and dusted…

Remember, success is built on habits. Don't get bogged down on the small details. Value your time and go for it!